How do customers join my Marsello database?

Customers can join your Marsello database by signing up through your POS and/or eCommerce platform or through one of Marsello's acquisition features.
When the customer is added to your Marsello database they are automatically added to your loyalty program. If the customer accepts email marketing, they'll also be included as an email subscriber.

📝 Note: When you install Marsello, your POS and/or eCommerce customer database is automatically synced into Marsello customer database. This will sync the customer's name, email address, email marketing preferences, and any historical order data.

When a new customer makes a purchase in-store, your staff will ask if they'd like to join your loyalty program and receive your email marketing.

If the customer agrees to leave their information, the staff member will enter their name and email address and update their email marketing preferences to ON. The customer will be automatically added to your POS database and your Marsello customer database.

📝  Note: If the customer doesn't want to receive email marketing, the staff member will set their email marketing preferences to reflect the customer's wishes.

When a new customer makes a purchase online, they can choose to create a store account or checkout as a guest:

When a visitor creates an account on your online store, they are automatically added to your eCommerce database and your Marsello customer database.

Please select your integration below for further information on how customers can join your loyalty program online:

When a customer refers their friend to your store, the friend can join your Marsello database through the referral sign-up link.

The friend enters their name and email address and clicks the submit call-to-action button.

By entering their details and clicking submit, they are also opting in to receive your email marketing. Once submitted, this will automatically add them to your Marsello database and on your POS and/or eCommerce customer database.

A visitor can join your Marsello database through a landing page or pop-up sign-up form.

The visitor enters their name and email address and clicks the submit call-to-action button.

By entering their details and clicking submit, they are also opting in to receive your email marketing. Once submitted, this will automatically add them to your Marsello database and on your POS and/or eCommerce customer database.
📝 Note: Sign-up Forms and the Referral Program will create the visitor/friend as a Guest customer on eCommerce platforms. This will not create the customer a store account online because the customer needs to create a unique password.

To add a new customer to your Marsello customer database, all you need to do is add the customer to the sale in Vend.

1. Add the customer's products that they want to buy to the sale.

2. Click Add a customer

3. Start typing the customer's name, then click + Add a new customer

3. Add your new customer's First Name, Last Name, Email Address, and Mobile Number*

📝 Please note: Only First Name, Last Name, and Email address are required information for your customers to be added to your Marsello customer database. - -

When a new customer makes a purchase in-store, the staff member will ask if they would like to create a store account. It is very important that during this process, the staff member asks the customer if they want to receive marketing sent via email and SMS.
By default, customers do not accept marketing, they need to opt-in to be able to receive marketing sent via Marsello.

4. Under Contact Information, next to Opt-In to Receive Marketing and Promotional Emails you can easily opt-in your customer in to receive marketing or not.

5. Click Create New Customer and the customer will then be added to the sale

6. Complete the sale

The customer will be automatically added to your Marsello customer database, including their details, accepts marketing preference, and sales data.

1. Add the customer's products that they want to buy to the sale.

2. Tap Add Customer

3. Tap New customer

4. Enter the customer's First Name, Last Name, and Email Address.

📝 Please note: Only First Name, Last Name, and Email address are required information for your customers to be added to your Marsello customer database. Their mobile number is optional. Should you choose to collect mobile numbers, ensure the country code is included and no other formatting such as spaces, brackets, or hyphens.

When a new customer makes a purchase in-store, the staff member will ask if they would like to create a store account. It is very important that during this process, the staff member asks the customer if they want to receive marketing sent via email and SMS.

By default, customers do not accept marketing, they need to opt-in to be able to receive marketing sent via Marsello.

5. Click More Details to update the customer's accepts marketing preference

6. Tap Save. The customer will then be added to the sale.

7. Complete the sale

The customer will be automatically added to your Marsello customer database, including their details, accepts marketing preference, and sales data.

1. Add the customer's products that they want to buy to the sale.

2. In the Cin7 Customers section, click New

2. Under the New Customer page, scroll to Contact Details

3. Add your new customer's First Name, Last Name, Email Address, and Mobile Number*

📝 Please note: Only First Name, Last Name, and Email address are required information for your customers to be added to your Marsello customer database. Their mobile number is optional. Should you choose to collect mobile numbers, ensure the country code is included and no other formatting such as spaces, brackets, or hyphens.

When a new customer makes a purchase in-store, the staff member will ask if they would like to create a store account. It is very important that during this process, the staff member asks the customer if they want to receive marketing sent via email and SMS.
By default, customers do not accept marketing, they need to opt-in to be able to receive marketing sent via Marsello.

4. At the top of the New Customer page, next the Save and Enter to POS button, you can easily opt-in your customer in to receive marketing or not.

5. Click Save & Enter to POS, the customer will then be added to the sale

6. Complete the sale

The customer will be automatically added to your Marsello customer database, including their details, accepts marketing preference, and sales data.

1. Add the customer's products that they want to buy to the sale.

2. Tap Add customer.

3. Tap the Add new customer button to create a new customer.

4. Add your new customer's First Name, Last Name, Email Address, and Mobile Number*

📝 Please note: Only First Name, Last Name, and Email address are required information for your customers to be added to your Marsello customer database. Their mobile number is optional. Should you choose to collect mobile numbers, ensure the country code is included and no other formatting such as spaces, brackets, or hyphens.

When a new customer makes a purchase in-store, the staff member will ask if they would like to create a store account. It is very important that during this process, the staff member asks the customer if they want to receive marketing sent via email and SMS.
By default, customers do not accept marketing, they need to opt-in to be able to receive marketing sent via Marsello.

5. Under Customer Options section, you can easily opt-in your customer in to receive marketing or not.

6. Tap Save. The customer will then be added to the sale.

7. Complete the sale

The customer will be automatically added to your Marsello customer database, including their details, accepts marketing preference, and sales data.