Before you start
You can access Lightspeed Retail (R-Series) POS using a desktop and iPad. Ensure that the following installation has been completed:
Your POS sites are enabled under the Integrations page
You have added your Loyalty button on your Lightspeed Retail (R-Series) POS sales screen.
Using POS via iPad
You must be use the "Older" POS sales screen of R-Series. This is accessed via the Settings > Sales tile.
All users must have "Manager" permissions to access the "Settings" > "Sales tile" interface.
Add a new customer to your customer database
To add a new customer to your Marsello customer database, all you need to do is add the new customer to the sale in Lightspeed Retail (R-Series) sales screen.
1. Add the customer's products that they want to buy to the sale.
2. Tap + New to create a new customer
3. Add your new customer's details:
First Name
Last Name
Email Address 1 (required)*
๐ Note:
Only First Name, Last Name, and Email Address 1 are required for adding customers to your Marsello database.
โ*Email address 1 is the unique identifier that is used to match customer profiles with any other sales channels you have connected e.g. Lightspeed eCom (C-Series), Shopify eCommerce, Lightspeed Ecwid (E-Series), WooCommerce and BigCommerce.
You can also collect:
Mobile Number
Birthday
Your customers can also add these additional details via the Complete Profile earn option.
๐ Note: When collecting mobile numbers, please include the country code and avoid any additional formatting like spaces, brackets, or hyphens.
Capture customer's marketing opt-in preference
๐ท๏ธ SMS automations are unlocked with the SMS add-on.
๐ท๏ธ Email campaigns and automations for marketing
are unlocked with the Marketing add-on.
โ ๏ธ Important: By default, customers do not accept marketing, and they must opt-in to receive marketing through Marsello.
When a new customer makes an in-store purchase, it's important that staff ask if they want to join their database and receive marketing via email and SMS.
4. Under Contact Information, next to Opt-In to Receive Marketing and Promotional Emails you can indicate the customer's marketing preferences.
โ
If they accept marketing, select the Yes, I have consent from my customerโ
Then, indicate which communication channels they have opted in to:
If they accept marketing via email: Select the 'Email' checkbox to indicate YES
If they accept marketing via SMS: Select the 'Call' checkbox to indicate YES
The customer will be able to receive store emails and SMS marketing via Marsello.
โ
โ If they don't accept marketing, do not select / ensure the "Yes, I have consent from my customer" remains unselected.
Then, ensure the communication channels remain un-selected:
If they don't accept marketing via email: Ensure 'email' checkbox is empty to indicate NO
If they don't accept marketing via SMS: Ensure 'call' checkbox is empty to indicate NO
The customer will be automatically added to your Lightspeed Retail (R-Series) and Marsello database, but will not be eligible to receive email and SMS marketing from your store.
โ
5. Tap Attach to sale, the customer will then be added to the sale
6. Complete the sale.
โ
The customer will be automatically added to your Marsello customer database, including their details, accepts marketing preferences, and sales data.
Before you start
You can access Lightspeed Retail (R-Series) POS using a desktop and iPad. Ensure that the following installation has been completed:
Your POS sites are enabled under the Integrations page
You have added your Loyalty button on your Lightspeed Retail (R-Series) POS sales screen.
Using POS via iPad
You must be use the "Older" POS sales screen of R-Series. This is accessed via the Settings > Sales tile.
All users must have "Manager" permissions to access the "Settings" > "Sales tile" interface.
Add a new customer to your customer database
To add a new customer to your Marsello customer database, all you need to do is add the new customer to the sale in Lightspeed Retail (R-Series) sales screen.
1. Add the customer's products that they want to buy to the sale.
2. Tap + New to create a new customer
3. Add your new customer's details:
First Name
Last Name
Email Address 1 (required)*
๐ Note:
Only First Name, Last Name, and Email Address 1 are required for adding customers to your Marsello database.
โ*Email address 1 is the unique identifier that is used to match customer profiles with any other sales channels you have connected e.g. Lightspeed eCom (C-Series), Shopify eCommerce, Lightspeed Ecwid (E-Series), WooCommerce and BigCommerce.
You can also collect:
Mobile Number
Birthday
Your customers can also add these additional details via the Complete Profile earn option.
๐ Note: When collecting mobile numbers, please include the country code and avoid any additional formatting like spaces, brackets, or hyphens.
Capture customer's marketing opt-in preference
๐ท๏ธ SMS automations are unlocked with the SMS add-on.
๐ท๏ธ Email campaigns and automations for marketing
are unlocked with the Marketing add-on.
โ ๏ธ Important: By default, customers do not accept marketing, and they must opt-in to receive marketing through Marsello.
When a new customer makes an in-store purchase, it's important that staff ask if they want to join their database and receive marketing via email and SMS.
4. Under Contact Information, next to Opt-In to Receive Marketing and Promotional Emails you can indicate the customer's marketing preferences.
โ
If they accept marketing, select the Yes, I have consent from my customerโ
Then, indicate which communication channels they have opted in to:
If they accept marketing via email: Select the 'Email' checkbox to indicate YES
If they accept marketing via SMS: Select the 'Call' checkbox to indicate YES
The customer will be able to receive store emails and SMS marketing via Marsello.
โ
โ If they don't accept marketing, do not select / ensure the "Yes, I have consent from my customer" remains unselected.
Then, ensure the communication channels remain un-selected:
If they don't accept marketing via email: Ensure 'email' checkbox is empty to indicate NO
If they don't accept marketing via SMS: Ensure 'call' checkbox is empty to indicate NO
The customer will be automatically added to your Lightspeed Retail (R-Series) and Marsello database, but will not be eligible to receive email and SMS marketing from your store.
โ
5. Tap Attach to sale, the customer will then be added to the sale
6. Complete the sale.
โ
The customer will be automatically added to your Marsello customer database, including their details, accepts marketing preferences, and sales data.
โ
What's next?
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