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Cin7 Omni: Exclude product categories from earning loyalty points

Cin7 Omni: Exclude product categories from earning loyalty points

By default, every product earns loyalty points. You can exclude a product category so customers don't earn points on products in that category, such as gift cards or clearance items.

Updated: September 29, 2026

Applies to: Cin7 Omni
This guide is specific to the Cin7 Omni POS integration.

🏷️  Blacklisting product category-specific items is unlocked on the Loyalty Accelerate plan.


Before you get started with blacklisting product categories from loyalty

Here are some key details to note about blacklisting product categories from loyalty:

  • Marsello uses Cin7 Omni's selected category or sub-category for Product Category Blacklisting.
  • If you've just added a product to a category, allow up to 15 minutes for it to sync to Marsello.
  • To exclude customers instead (such as staff or suppliers), see Cin7 Omni: Exclude customers from loyalty (blacklist).


How to exclude product categories from loyalty

1. In your Marsello admin, go to Settings> Loyalty > Points program

2. Under Cin7 Omni Order Rewarding, scroll to Do not reward points on products that are tagged with one of these categories:

3. Click to open the drop-down, then click the Category that you would like to exclude from your loyalty program



4. Click Save.


📝 Note: If you have just added the product to the product category, it can take 15 minutes to sync into Marsello settings.


How it works for excluded product categories

  • Products in an excluded category don't earn points.
  • Other products in the same order still earn points as normal.
  • Points are calculated on the amount paid after any reward discount.
  • In the customer's profile in Marsello admin, the excluded product shows as a separate line in the points calculation.

Example: A customer buys a $50 shirt and a $20 gift card, and gift cards are excluded. The customer earns points on the $50 shirt only.

How it works – Your customers' experience

If the customer's purchase includes a product that is in the blacklisted category, the customer will not earn points for that particular product.

In your Marsello admin, under the customer's profile, this will show as a line item in the points calculation.


📝 Note: If the customer has other products that are not a part of the blacklisted category, the customer can still earn points for those products.


FAQs

Q. Why doesn't my category appear in the drop-down?

A. If the category or product was added recently, wait up to 15 minutes and refresh the settings page.


Q. Can I exclude more than one category?

A. Yes. Select each category you want to exclude from the drop-down, then click Save.


Q.  How do I start rewarding points on a category again?

A. Remove the category from the drop-down in Settings > Loyalty > Points program and click Save.