Social networks have rules on content and posting frequency. Violations can lead to account locks, suspensions, or shadow bans.
Verification System
Every post sent via Marsello is verified through Ayrshare to reduce rejection risk and keep your social account in good standing.
đ Note: Ayrshare is an API tool that allows Marsello merchants to easily and seamlessly connect social media platforms to Marsello.
Here are the key verification checks performed:
Limit repeat mentions: Avoid mentioning the same handle more than once a week (except your own). Daily mention limits apply.
Prevent duplicate/similar posts: Ensures content variety and compliance.
Spam detection: Helps prevent your account from being flagged as spam.
Hashtag compliance: Removes banned Instagram hashtags and ensures hashtag limits are met.
Media verification: Checks images/videos for validity and compliance.
URL screening: Blocks links that violate social network policies (e.g., adult content).
Avoid Cross-Posting for Better Engagement
Cross-postingâsharing the same content across multiple networks or repeatedly on the same accountâis not recommended.
Why? Audiences dislike repetition, and social networks penalize duplicate or similar posts with lower visibility and engagement.
Risk: Excessive duplicate content can lead to account suspension or bans. For example, Twitter prohibits posting identical content across multiple handles.
Solution: Ayrshare prevents duplicate or similar posts from being scheduled within 3 days using Dice's Co-Efficient.
Contact Only Interested Users
Engage only with users who have shown clear interest in your brand.
Good Signs: Direct mentions of your account or brand name indicate a willingness to receive a response.
Avoid Spam: Bulk or automated unsolicited mentions in broad discussions are prohibited.
Follower â Consent: Simply following your account does not imply consent for direct contact.
Recommended Posting limits
To maximize reach and engagement, limit the number of posts within a given time frame.
Hard Limits: Some networks have strict capsâe.g., Instagram allows 25 posts per 24 hours, and LinkedIn allows 150 posts per 24 hours.
Best Practices: Exceeding recommended limits can reduce visibility. Facebook suggests no more than 5 posts daily, with 25+ posts negatively impacting engagement.
Ayrshare Compliance: Ensures posts stay within platform limits.
Supported Platforms: Marsello supports Facebook, Instagram, and TikTok.
The following are the recommended social posting limits:
All posts are subject to Ayrshare's fair use policy to prevent abuse of the social networks' services.
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Banned Hashtags
Banned Instagram hashtags are automatically removed from posts. Some examples include:
'#abdl', '#addmysc', '#adulting',
'#alone', '#always', '#armparty',
'#asiangirl', '#ass', '#assday',
'#assworship', '#beautyblogger', '#besties',
'#bikinibody', '#boho', '#brain',
'#costumes', '#curvygirls', '#date',
'#dating', '#desk', '#direct',
'#dm', '#edm', '#eggplant',
'#elevator', '#girlsonly',
'#gloves', '#graffitiigers', '#happythanksgiving',
'#hardworkpaysoff', '#hawks', '#hotweather',
'#humpday', '#hustler', '#ice',
'#ilovemyinstagram', '#instababy', '#instasport',
'#iphonegraphy', '#italiano', '#kansas',
'#kickoff', '#killingit', '#kissing',
'#lean', '#leaves', '#loseweight',
'#lulu', '#master', '#mileycyrus',
'#milf', '#mirrorphoto', '#models',
'#mustfollow', '#nasty', '#newyearsday',
'#nude', '#nudism', '#nudity',
'#overnight', '#orderweedonline', '#parties',
'#petite', '#pornfood', '#prettygirl',
'#pushups', '#rate', '#ravens',
'#saltwater', '#samelove', '#selfharm',
'#sexy', '#single', '#singlelife',
'#skateboarding', '#skype', '#snap',
'#snapchat', '#snowstorm', '#sopretty',
'#stranger', '#streetphoto', '#sunbathing',
'#swole', '#shower', '#shit',
'#tag4like', '#tagsforlikes', '#tanlines',
'#thighs', '#todayimwearing', '#teens',
'#teen', '#thought', '#undies',
'#valentinesday', '#workflow', '#wtf',
'#xanax', 'youngmodel'
Tips for Success
Be sure to limit the number of post within a given time period. For example, Instagram only allows 25 posts per account during a rolling 24-hour period.
Check images for content deemed inappropriate by the social networks, such as adult content or extreme violence.
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