Marsello

Segmentation allows you to create specific customer groups, which you can send targeted marketing campaigns or automations

Create a custom segment

Send an SMS campaign to those customers who have provided a mobile number and accept marketing by creating a segment of SMS subscribers.

Create a Segment of SMS subscribers

Learn how to create more targeted customer segments with complex conditions,  segment rules and review common segmentation examples.

Create Advanced Customer Segments

Frequently asked questions about creating and managing customer segments.

Customer Segments common questions

Custom segments

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