Schedule a video post

Videos scheduled must meet the guidelines of each social platform.

Updated over a week ago

Before you get started

Here are some key details to note about video guidelines per social platform. Please keep these in mind when creating your video content:

  • Instagram

    • Length: 3 to 60 seconds

    • Frame Rate: 23 to 60 fps

    • Aspect Ratio: 1.91:1 to 4:5

    • Size: 100mb

    • Formats: MP4 and MOV

  • Facebook

    • Length: 1 second to 40 minutes

    • Aspect Ratio: 16:9 to 9:16

    • Size: 3gb

    • Formats: MP4, MOV, and AVI

  • TikTok

    • Length: 3 to 60 seconds

    • Video Resolution: 540p

    • Size: 50mb

    • Formats: MP4 and MOV


Schedule a video post through Marsello

1. In your Marsello app admin, drag and drop your video from your social post library onto your social posts calendar

2. Crop and trim the video (if needed)

3. Add a caption and adjust the scheduled date and time (if needed)

๐Ÿ’กTip: For Instagram, you can also:

  • Select Auto Publish or Notification

  • Add a First Comment (Auto Publish only)

  • Add a Location (Auto Publish only)

4. Click Save


Track the performance of your social post

1. To gain insights on how your social posts are performing, go to Marketing > Social media> Posts

2. Click on the post you would like to view the insights for to open the preview page

3. At the top of the page, you will see the post's insights including:

  • The total revenue generated by this social post (if using a discount code), and how many sales are attributed

  • The number of customers that have entered

  • The number of customers currently in the flow

  • The number of customers that have exited the flow

๐Ÿ“ Note: When a customer has viewed/or interacted with a social post from Marsello, then makes a purchase, that sale is attributed to the social post and will be represented in the posts' revenue. Marsello's sales tracking window is customizable, however, it is recommended to keep this at 24 hours.

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