What is the process to export a custom segment?

1. In your Marsello admin, navigate to Customers > Segments

2. Under Segments, click View Segment on the segment that you would like to export

3. Under the Custom Segment page, next to Send Campaign to Segment, click the down arrow button

4. Click Export segment

Your custom segment export will automatically start downloading as a CSV. file. It will be saved to your downloads folder on your computer.

Which fields are included when I export a custom segment?

Your customer database export contains the following information:

Field	Description
Export ID	Unique ID for each customer. Useful for imports when an email is not available.
First Name	The customer’s first name.
Last Name	The customer’s last name.
Email Address	The customer’s email address.
Points Balance	Current loyalty points available to the customer.
Total Points Collected	The lifetime total of points the customer has earned.
Gender	Gender provided by the customer (if available).
Mobile Number	The customer’s phone number.
Birthdate	The customer’s date of birth.
Total Spent	Total amount the customer has spent at your store.
Total Orders	Total number of orders the customer has made.
Last Purchase Date	Date of the most recent purchase.
Segment	The RFM segment assigned (e.g., Best, Loyal, At Risk, Cold).
Accepts Marketing	Email marketing preference: True = accepts, False = does not accept.
Status	Customer account status (Active or Deleted).