Marsello's social media links block allows you to add direct links to your social media business pages (such as Facebook, Twitter, and Instagram) within your email automation and campaigns.
Add the Social Media Icons content block to your email template
📝 Note: An email Campaign is used in this help center guide for illustrative purposes. You can follow the same steps to add merge tags to an Automation.
1. In your Marsello admin, go to Marketing > Campaigns > Email and click Create Campaign to begin editing your campaign template.
2. Complete the campaign settings form then click on the Edit email button on the right-hand side of the page.
3. In the email content builder on the right-hand side, select the Discount block to drag and drop it into the position you want within your email template.
4. Click into your freshly placed container block and select Add Content
5. Once you are in the email template content builder, on the right-hand side, click the social media content block and drag and drop it into your email template.
6. Your Social Media Icons will now show on your email template preview.
Edit the Social Media Icons content block settings
Customize the display settings of your Social Media Icons content block.
1. Click into the social block you just placed in your email to open the Social Media Icons menu
2. Click on each Social Media Icon that you would like to include within your email. For each icon that you select, you will need to add your unique social media links.
📝 Note: make sure that all links are correct (it's best to check this with a test email). Incomplete links can result in the block not displaying.
Additional edits:
In the Icons section on the right, you can also adjust the following settings:
Icon Type – the shape of each Social Media Icon displayed. You can choose from Circle, Round, and Square icon types and also choose to remove the color from these icons with the 'black' variation.
Alignment – align your Social Media Icons content block to the left, center, or right of your email to suit the rest of your email content and design.
Icon Spacing – customize the spacing between each Social Media Icon within the content block.
Container Padding – how much empty space is around the content block. Clicking More Options allows you to adjust padding for each side individually.
💡Tip: We recommend adding no more than 5 social media icons. Choose the social media pages for your store that you want to grow.
How it works – Your customers’ experience:
When the customer receives the email, they will be able to see the Social Media Icons Block where it was added to your email content. Your customers can then easily click through to those linked social media pages.
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