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Connect Marsello and – award loyalty points for leaving product reviews on your Shopify online store.

Updated over a week ago

For Shopify eCommerce merchants

This integration is currently in Closed Beta 👾

If you're interested in joining the Beta, please let our support team know.

Product reviews help boost customer confidence while shopping. Using your loyalty program, you can now incentivize customers with loyalty points leave feedback and build brand advocacy. and Marsello merchants can:
✨ Award loyalty points for product reviews left on your Shopify online store.

Not using Discover more about's features and benefits here.

Before you start

Please check the following integration requirements:

  • You must be on's 'Awesome’ plan which is $15USD /month

How to enable integration in Marsello

1. In Marsello admin, go to Settings > Integrations > Extensions

2. Next to click Connect

📝 Note: You may be prompted to log in to your account if you are not already logged in.

3. Click Authorize

4. will now be connected to the merchant’s Marsello account.

📝 Note: will now also show as an option under the 'Review a Product' earning points settings in the Earning Points section.

How to set the earn points amount for 'Reviewing a product' in Marsello

1. In your Marsello admin go to Loyalty > Points program > Earning Points

2. Under Reviewing a Product, click Edit.

3. Under How many points should be given? enter your loyalty points amount, based on how much you value this action.

4. Under What's the maximum number of reviews a customer can be rewarded for:

  • Enter the number of times and the frequency that the customer can earn points for leaving a product review within the specified timeframe.

  • Add the minimum number of characters required in the review before the customer will be rewarded points. This is optional and defaulted to 0.

5. Click Save changes

6. Back in the main earning points dashboard, turn the on/off toggle for the Reviewing a product' to ON.

How it works - your customers' experience

On the Marsello loyalty widget, under the Earn Tab, the customer will see the ability to earn points for ‘Reviewing a product’.

The customer's steps to leave a review:

  1. On the product page, the customer can click Write a review

  2. The customer will create their review. They can:

  • Gives a star rating

  • Adds a header

  • Adds any comments

  • Upload an image

3. Then, the customer will click Submit Review



The customer will get the review submitted confirmation and then they’ll be able to see the review on the online store.

Once the review has been published and verified, they'll earn loyalty points for their review.

⚠️ Important:

  • Only published and verified reviews will be rewarded points

  • The customer must have purchased that product to be able to earn points for leaving a review The customer must have purchased that product to be able to earn points for leaving a review.

If a customer chooses to leave an additional review, they will only receive points the number of times you have specified in your settings.

📝 Note: If you have your Earned Points Email Notification or Points Earned Email Automation turned on, your customer will also automatically be notified by email. This email will let them know how many loyalty points they have earned, their new loyalty points balance, and how many points away they are from their next reward.


Track the performance of the Product Reviews option

You can see who has earned points for leaving a product review

1. In your Marsello admin, head to Loyalty > Points promotion > Earning points

2. On the Reviewing a product earn option, click on the drop-down arrow

3. Select View reporting

This will open the insight page. Here you can see:

  • Customers who completed this action

  • The amount of points they've earned

  • The date they completed the action


Q. If a customer of a business leaves a product review via JudgeMe and they earn points and the review is later deleted for whatever reason, are those points later removed or they remain?

A. The points would remain currently.

Q. I am using Lightspeed POS and have an eCommerce store. I am also using JudgeMe for reviews. I have a customer who has only purchased in-store. Is it possible for this customer to earn points for reviewing the product?

A. No, the customer would not earn points for reviews made instore. The in-store order wouldn't appear in the eCommerce records. Without that record, the review cannot be verified as there isn't a link to a "real order".

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