For Lightspeed Restaurant (O-Series) POS Merchants
Formerly Kounta
QR codes provide an easy, contactless way for visitors to sign up for your loyalty & marketing program at your venue or one-off event. When they scan the QR code, they simply sign up using one of the single sign-up methods. All sign-ups are recorded under the QR code formโs reporting and you can export if needed.
Generate a QR Code(s) for sign-up forms
1. In the Marsello admin, go to Customer experience > Point of Sale > Signup Forms and click Create QR Code
2. Complete your QR Code settings:
Name your QR code (internal name only)
Select the site you intend to display this QR code (Optional)
Enter custom tags to further track the performance of your QR code
๐ก Quick Tips: Selecting a site and tagging the QR code will improve your sign-up reporting.
In-venue example: If you intend to use your QR Code on your physical menu, you can tag 'menu', and then you'll be able to track all sign-ups from that venue, who signed up via your physical menu. This could help you develop a playbook for all of your venues where you display QR Code signup forms for the most success.
One-off event: If you are catering an event or have a pop-up stall, you can create a QR code & tag that event name to help you track sign-ups from those events. Another idea could be if you are doing print media with a magazine, asking the magazine to include your QR code to be able to track how many sign-ups you generated from that issue.
4. Click Create
5. Click the Download icon to download your QR code ready to upload into your chosen design tool.
You can now create your QR Code flyer design in your chosen design tool e.g. Photoshop, Canva etc.
๐ก Quick Tip: If you are looking for a design tool, Canva has a lot of pre-built templates with different dimensions & needs to make creating an on-brand form easy.
Once you're finished, simply print and display it in your chosen venue or event medium. You can repeat this process to create as many QR code forms as you need.
How it works โ Your customers' experience
When a visitor arrives at your venue, they will be able to see the QR Code flyer displayed. The visitor can then scan the QR code using the camera on their phone.
Lightspeed Restaurant (O-Series) only experience
This will open your in-store customer portal. The visitor can sign up or if they are an existing customer, they can sign in to access their loyalty profile. Here they can view their loyalty points, and earn more points and rewards. All new visitor accounts are recorded under your QR Code reporting.
โLightspeed Restaurant (O-Series) + Lightspeed Ordering (Bopple) experience
This will open your Bopple sign up link (if customized). The visitor can sign up or if they are an existing customer, they can sign in to access their loyalty profile. Here they can view their loyalty points, earn more points, rewards, and place their next order online.
โ
Monitor visitor sign-ups and reporting
Each time a new customer creates an account they are recorded in your QR Code Form report.
1. In the Marsello admin, go to Customer experience > Point of sale > Signup forms
2. To the right of your QR Code, click Activity. This will open the reporting page. Here you can see:
Total Check-ins: Total number of visitors who have checked in
Unique Visitors: Total number of unique visitors who have checked in
Check-ins who accepted marketing: Visitors who have checked in and also opted in to receive marketing from your store
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