Update loyalty emails to only send to customers who accept marketing

As a default, all of your customers receive loyalty emails. 

1. In your Marsello app admin, go to Settings > Email

2. Under Email Notifications, go to Only send loyalty emails to customers who accept marketing at checkout and turn it ON

3. Click Save

Now your loyalty program emails will only send to customers who accept marketing in Shopify. 

💡Quick Tip: In your Shopify settings, we suggest defaulting the option to accept marketing to ON, so customers must opt-out if they don't want to receive your emails. You can check this under Settings > Checkout > Consent for marketing