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.Loyalty Program
.Loyalty Program
Everything you need to set up a successful loyalty program.
+2
58 articles in this collection
Written by
Tash Mazey,
Kat Williams,
Amy Smith
and 2 others
Loyalty Widget & Tab Customization
Loyalty widget customization
Add your store's brand to your loyalty widget to make your loyalty program your own.
Written by
Emma Simms
Updated over a week ago
Loyalty tab customization
Add a loyalty tab to your online store to help customers engage with your loyalty program.
Written by
Kat Williams
Updated over a week ago
How to add a custom Google font to the Loyalty Widget & Tab
Written by
Kat Williams
Updated over a week ago
Customize your loyalty widget text.
Customize (or translate) your loyalty widget text to suit your store
Written by
Kat Williams
Updated over a week ago
Earn Options
Choose what your customers can earn loyalty points for
Choose up to 13 ways for your customers to earn loyalty points at your store.
Written by
Emma Simms
Updated over a week ago
Update how many points customers earn for making a purchase
Choose how many points your customers earn for every $ they spend.
Written by
Emma Simms
Updated over a week ago
Earn points for Creating an Account
Incentivize customers to create an account and join your loyalty program.
Written by
Emma Simms
Updated over a week ago
Earn points for Completing their profile
Incentivize customers to complete their profile giving you additional information about themselves such as birthday, mobile number etc.
Written by
Sophie Macdonald
Updated over a week ago
Earn points for their birthday
Set how many points your customers will earn for giving you their birthdate and then as a bonus every year on their birthday.
Written by
Emma Simms
Updated over a week ago
Earn points for referring friends
Incentivize customers to refer their friends to shop at your store. Reward customers with points when their friend makes their 1st purchase.
Written by
Kat Williams
Updated over a week ago
Earn points for Facebook page likes
Grow your social media following by awarding points when customers’ like your store’s Facebook Page.
Written by
Emma Simms
Updated over a week ago
Earn points for Twitter follows
Grow your social media following by awarding points when customers’ follow your store's Twitter Page.
Written by
Emma Simms
Updated over a week ago
Earn points for following on Instagram
Grow your social media following by awarding points when customers’ follow your store’s Instagram Page.
Written by
Emma Simms
Updated over a week ago
Earn points for Sharing on Facebook
Encourage your customers to share your store on Facebook with loyalty points.
Written by
Emma Simms
Updated over a week ago
Earn points for sharing on Twitter
Reward your customers points for sharing your store on Twitter.
Written by
Emma Simms
Updated over a week ago
Rewarding points for product reviews with Shopify
Your 'product review' earn option encourages your customers to write reviews for your products on your online Shopify store.
Written by
Emma Simms
Updated over a week ago
Rewarding points for product reviews with BigCommerce
Your 'product review' points reward encourages your members to write reviews for your products on your BigCommerce online store.
Written by
Kat Williams
Updated over a week ago
Loyalty Rewards
Types of loyalty rewards you can create
Create rewards that encourage members to shop. Choose from % and $ off, free shipping, or product and collection-specific rewards.
Written by
Sophie Macdonald
Updated over a week ago
How your reward ladder works
Members can spend their points to redeem rewards or save them up towards a reward at a higher points cost.
Written by
Tash Mazey
Updated over a week ago
How many points should my rewards cost
Figure out how many points your rewards should cost using a '% of dollar spend' rule.
Written by
Sophie Macdonald
Updated over a week ago
Create a fixed value ($ Off) loyalty reward
Create a $ off reward discount to give members store credit and allow them to choose what they spend it on at your store.
Written by
Kat Williams
Updated over a week ago
Creating % off rewards
Create a % off reward to give members a storewide discount and encourage them to buy more to make the most of the reward.
Written by
Sophie Macdonald
Updated over a week ago
Creating a free shipping reward (online only)
Create a free shipping reward to help members save money and encourage them to add more items to their cart.
Written by
Sophie Macdonald
Updated over a week ago
Create a free product reward (online only)
Create a free product reward for members. They'll feel great like they're receiving a gift, and it helps you move idle stock.
Written by
Kat Williams
Updated over a week ago
Creating $ off a specific product rewards (online only)
Create '$ off a specific product' rewards to encourage member purchases and to move idle stock.
Written by
Kat Williams
Updated over a week ago
Creating % off a specific product reward (online only)
Create '% off a specific product' rewards to encourage member purchases and to move idle stock.
Written by
Kat Williams
Updated over a week ago
Create a % off spend threshold rewards
This reward is redeemable for orders over a specified value. It encourages members to increase their spend while redeeming the reward.
Written by
Kat Williams
Updated over a week ago
Create a $ off spend threshold reward
This reward is redeemable for orders over a specified value. It encourages members to increase their total spend to get a discount.
Written by
Kat Williams
Updated over a week ago
Add a spend threshold to your reward
Use a spend threshold to add a minimum spend condition to your reward.
Written by
Kat Williams
Updated over a week ago
Creating $ off product collection rewards for Shopify
Create a $ off product collection reward for Shopify to introduce customers to a specific product line, inspiring purchases in the future.
Written by
Kat Williams
Updated over a week ago
Creating % off product collection reward for Shopify
Create a % off product collection reward for Shopify to introduce customers to a specific product line, inspiring purchases in the future.
Written by
Kat Williams
Updated over a week ago
Creating % off product collection reward for BigCommerce
Create a '% off a product collection' reward to introduce customers to a specific product line, inspiring purchases in the future.
Written by
Kat Williams
Updated over a week ago
Creating $ off product collection rewards for BigCommerce
Create a '$ off a product collection' reward to introduce customers to a specific product line, inspiring purchases in the future.
Written by
Kat Williams
Updated over a week ago
How to edit rewards
Update your current reward settings.
Written by
Kat Williams
Updated over a week ago
Adding terms to a loyalty reward
Add terms to your rewards to ensure your members know what to expect and you have control over how the reward is redeemed.
Written by
Kat Williams
Updated over a week ago
Loyalty Emails
Update your loyalty program email notifications
Keep your members updated on their loyalty points balance, unlocked rewards, and more by setting automated member emails.
Written by
Tash Mazey
Updated over a week ago
Earned Points email - Reasons merge tag
Different reasons that points are given, and what is sent in your Earned Points email.
Written by
Kat Williams
Updated over a week ago
Customize your loyalty email templates
Customize your loyalty program emails to suit your store's branding and personality.
Written by
Amy Smith
Updated over a week ago
VIP Program
Create a VIP Program
Look after your best customers and keep them for life with VIP tiers that help them earn points faster to unlock exclusive rewards
Written by
Amy Smith
Updated over a week ago
How to create exclusive VIP tier rewards
Tier exclusive rewards are a great way to incentivize customers to come back in store.
Written by
Amy Smith
Updated over a week ago
How to manually add a customer to a VIP tier
Easily add or update a customer's VIP Tier without them having to meet the tier's entry points requirements.
Written by
Amy Smith
Updated over a week ago
Marketing Your Loyalty Program
How to launch your loyalty program 🚀
Ready to launch your loyalty program? First let's make your loyalty program visible, then we'll tell your customers about it.
Written by
Kat Williams
Updated over a week ago
Creating a loyalty program launch email
Ready to announce your loyalty program's launch to the world? Make sure your customers know with a launch email.
Written by
Tash Mazey
Updated over a week ago
How to create your unique loyalty program link
Sharing your loyalty program? Here's how to create a link to your loyalty widget for sharing on social media and emails.
Written by
Tash Mazey
Updated over a week ago
Creating a loyalty explainer page
Add an information page to your website that lets customers learn more about your loyalty program.
Written by
Kat Williams
Updated over a week ago
Sharing your loyalty program on social media
Share your loyalty program with your Facebook, Twitter and other social media followers to get new members.
Written by
Tash Mazey
Updated over a week ago
Launching your program with a sponsored post
Share your loyalty program with your Facebook followers and boost the post to expand your reach, helping your program really take off.
Written by
Kat Williams
Updated over a week ago
Telling your customers about your loyalty program in-store
Here's a quick guide on how to explain your loyalty program to your customers and invite them to join.
Written by
Kat Williams
Updated over a week ago
In-store loyalty program flyers
Looking to create a loyalty program promotion to hand out in-store? Here's a loyalty program flyer template and examples.
Written by
Kat Williams
Updated over a week ago
Looking to run a sale? Get your loyalty strategy together
Loyalty program strategies to consider when planning and running a sale or promotion
Written by
Kat Williams
Updated over a week ago
Industry specific reward ideas
Stuck for reward ideas? Here's some industry specific reward inspiration to get you started.
Written by
Kat Williams
Updated over a week ago
Specific loyalty feature reporting
How do I adjust customers' loyalty points balances?
Manually add or remove an individual or group of customers loyalty points balances.
Written by
Kat Williams
Updated over a week ago
How are customers' points are calculated for their order?
Here are some things you can check if your customers are not earning points for their orders or how their points have been calculated.
Written by
Kat Williams
Updated over a week ago
Do I need to create discount codes for my loyalty rewards?
Written by
Kat Williams
Updated over a week ago
How can I delete loyalty discount codes in Marsello?
Written by
Kat Williams
Updated over a week ago
Track the performance of your earning points options
Get insight into what your members are earning points for with the 'See Activity' option.
Written by
Kat Williams
Updated over a week ago
Track the performance of your referral program
Get insight into the performance of your Referring friends earn option.
Written by
Kat Williams
Updated over a week ago
Track the performance of your loyalty rewards
Get insight into what rewards your members are redeeming in Marsello.
Written by
Kat Williams
Updated over a week ago