Loyalty Program

Loyalty widget customization

Add your store's brand to your loyalty widget to make your loyalty program your own.

Written by Emma Simms
Updated this week

Loyalty tab customization

Add a loyalty tab to your online store to help customers engage with your loyalty program.

Written by Kat Williams
Updated this week

How to add a custom Google font to the Loyalty Widget & Tab

Written by Kat Williams
Updated this week

Customize your loyalty widget text.

Customize (or translate) your loyalty widget text to suit your store

Written by Kat Williams
Updated this week

Choose what your customers can earn loyalty points for

Choose up to 13 ways for your customers to earn loyalty points at your store.

Written by Emma Simms
Updated over a week ago

Update how many points customers earn for making a purchase

Choose how many points your customers earn for every $ they spend.

Written by Emma Simms
Updated over a week ago

Earn points for Creating an Account

Incentivize customers to create an account and join your loyalty program.

Written by Emma Simms
Updated this week

Earn points for Completing their profile

Incentivize customers to complete their profile giving you additional information about themselves such as birthday, mobile number etc.

Written by Sophie Macdonald
Updated this week

Earn points for their birthday

Set how many points your customers will earn for giving you their birthdate and then as a bonus every year on their birthday.

Written by Emma Simms
Updated this week

Earn points for referring friends

Incentivize customers to refer their friends to shop at your store. Reward customers with points when their friend makes their 1st purchase.

Written by Kat Williams
Updated this week

Earn points for Facebook page likes

Grow your social media following by awarding points when customers’ like your store’s Facebook Page.

Written by Emma Simms
Updated this week

Earn points for Twitter follows

Grow your social media following by awarding points when customers’ follow your store's Twitter Page.

Written by Emma Simms
Updated this week

Earn points for following on Instagram

Grow your social media following by awarding points when customers’ follow your store’s Instagram Page.

Written by Emma Simms
Updated this week

Earn points for Sharing on Facebook

Encourage your customers to share your store on Facebook with loyalty points.

Written by Emma Simms
Updated this week

Earn points for sharing on Twitter

Reward your customers points for sharing your store on Twitter.

Written by Emma Simms
Updated this week

Rewarding points for product reviews with Shopify

Your 'product review' earn option encourages your customers to write reviews for your products on your online Shopify store.

Written by Emma Simms
Updated this week

Rewarding points for product reviews with BigCommerce

Your 'product review' points reward encourages your members to write reviews for your products on your online store.

Written by Kat Williams
Updated this week

Types of loyalty rewards you can create

Create rewards that encourage members to shop. Choose from % and $ off, free shipping, or product and collection-specific rewards.

Written by Sophie Macdonald
Updated over a week ago

How your reward ladder works

Members can spend their points to redeem rewards or save them up towards a reward at a higher points cost.

Written by Tash Mazey
Updated over a week ago

How many points should my rewards cost

Figure out how many points your rewards should cost using a '% of dollar spend' rule.

Written by Sophie Macdonald
Updated over a week ago

Create a fixed value ($ Off) loyalty reward

Create a $ off reward discount to give members store credit and allow them to choose what they spend it on at your store.

Written by Kat Williams
Updated yesterday

Creating % off rewards

Create a % off reward to give members a storewide discount and encourage them to buy more to make the most of the reward.

Written by Sophie Macdonald
Updated yesterday

Creating a free shipping reward (online only)

Create a free shipping reward to help members save money and encourage them to add more items to their cart.

Written by Sophie Macdonald
Updated yesterday

Create a free product reward (online only)

Create a free product reward for members. They'll feel great like they're receiving a gift, and it helps you move idle stock.

Written by Kat Williams
Updated yesterday

Creating $ off a specific product rewards (online only)

Create '$ off a specific product' rewards to encourage member purchases and to move idle stock.

Written by Kat Williams
Updated over a week ago

Creating % off a specific product reward (online only)

Create '% off a specific product' rewards to encourage member purchases and to move idle stock.

Written by Kat Williams
Updated over a week ago

Create a % off spend threshold rewards

This reward is redeemable for orders over a specified value. It encourages members to increase their spend while redeeming the reward.

Written by Kat Williams
Updated over a week ago

Create a $ off spend threshold reward

This reward is redeemable for orders over a specified value. It encourages members to increase their total spend to get a discount.

Written by Kat Williams
Updated over a week ago

Add a spend threshold to your reward

Use a spend threshold to add a minimum spend condition to your reward.

Written by Kat Williams
Updated over a week ago

Creating $ off product collection rewards for Shopify

Create a $ off product collection reward for Shopify to introduce customers to a specific product line, inspiring purchases in the future.

Written by Kat Williams
Updated over a week ago

Creating % off product collection reward for Shopify

Create a % off product collection reward for Shopify to introduce customers to a specific product line, inspiring purchases in the future.

Written by Kat Williams
Updated over a week ago

Creating % off product collection reward for BigCommerce

Create a '% off a product collection' reward to introduce customers to a specific product line, inspiring purchases in the future.

Written by Kat Williams
Updated over a week ago

Creating $ off product collection rewards for BigCommerce

Create a '$ off a product collection' reward to introduce customers to a specific product line, inspiring purchases in the future.

Written by Kat Williams
Updated over a week ago

How to edit rewards

Update your current reward settings.

Written by Kat Williams
Updated yesterday

Adding terms to a loyalty reward

Add terms to your rewards to ensure your members know what to expect and you have control over how the reward is redeemed.

Written by Kat Williams
Updated over a week ago

Update your loyalty program email notifications

Keep your members updated on their loyalty points balance, unlocked rewards, and more by setting automated member emails.

Written by Tash Mazey
Updated this week

Earned Points email - Reasons merge tag

Different reasons that points are given, and what is sent in your Earned Points email.

Written by Kat Williams
Updated this week

Customize your loyalty email templates

Customize your loyalty program emails to suit your store's branding and personality.

Written by Amy Smith
Updated this week

Create a VIP Program

Look after your best customers and keep them for life with VIP tiers that help them earn points faster to unlock exclusive rewards

Written by Amy Smith
Updated over a week ago

​How to create exclusive VIP tier rewards

Tier exclusive rewards are a great way to incentivize customers to come back in store.

Written by Amy Smith
Updated over a week ago

How to manually add a customer to a VIP tier

Easily add or update a customer's VIP Tier without them having to meet the tier's entry points requirements.

Written by Amy Smith
Updated over a week ago

How to launch your loyalty program 🚀

Ready to launch your loyalty program? First let's make your loyalty program visible, then we'll tell your customers about it.

Written by Kat Williams
Updated over a week ago

Creating a loyalty program launch email

Ready to announce your loyalty program's launch to the world? Make sure your customers know with a launch email.

Written by Tash Mazey
Updated over a week ago

How to create your unique loyalty program link

Sharing your loyalty program? Here's how to create a link to your loyalty widget for sharing on social media and emails.

Written by Tash Mazey
Updated over a week ago

Creating a loyalty explainer page

Add an information page to your website that lets customers learn more about your loyalty program.

Written by Kat Williams
Updated over a week ago

Sharing your loyalty program on social media

Share your loyalty program with your Facebook, Twitter and other social media followers to get new members.

Written by Tash Mazey
Updated over a week ago

Launching your program with a sponsored post

Share your loyalty program with your Facebook followers and boost the post to expand your reach, helping your program really take off.

Written by Kat Williams
Updated over a week ago

Telling your customers about your loyalty program in-store

Here's a quick guide on how to explain your loyalty program to your customers and invite them to join.

Written by Kat Williams
Updated over a week ago

In-store loyalty program flyers

Looking to create a loyalty program promotion to hand out in-store? Here's a loyalty program flyer template and examples.

Written by Kat Williams
Updated over a week ago

Looking to run a sale? Get your loyalty strategy together

Loyalty program strategies to consider when planning and running a sale or promotion

Written by Kat Williams
Updated over a week ago

Industry specific reward ideas

Stuck for reward ideas? Here's some industry specific reward inspiration to get you started.

Written by Kat Williams
Updated this week

Track the performance of your earning points options

Get insight into what your members are earning points for with the 'See Activity' option.

Written by Kat Williams
Updated this week

Track the performance of your referral program

Get insight into the performance of your Referring friends earn option.

Written by Kat Williams
Updated this week

Track the performance of your loyalty rewards

Get insight into what rewards your members are redeeming in Marsello.

Written by Kat Williams
Updated this week