🔓 Automations and Campaigns are unlocked on the Marsello Pro Plan. 

The Social Media Links block is a content block that you can drag-and-drop into your email template. It will allow you to add direct links to your social media business pages (such as Facebook, Twitter, and Instagram) within your email automations and campaigns.

In this article:

  • Add a Social Media Icons content block to your email template
  • Edit the Social Media Icons content block settings
  • How it works – Your customers' experience

Add the Social Media Icons content block to your email template

1. In your Marsello admin, under Email Marketing, go to Automation or Campaigns

📝 Note: An email flow is used for this example. 

2. Click Edit on the Email Flow that you would like to customize.

3. Click the pencil icon to edit an email template.

4. In the email content builder on the right-hand side, click Social Media Icons content block to drag-and-drop it in the position you want within your email template.

Your Social Media Icons will now show on your email template preview

Edit the Social Media Icons content block settings:

Customize the display settings of your Social Media Icons content block.

1. Click on the Social Media Icons content block that you placed within your email template.

2. Select each Social Media Icon that you would like to include within your email. For each icon that you select, you will need to add your unique social media links

📝  Note: make sure that all links are correct (it's best to check this with a test email). Incomplete links can result in the block not displaying.

Additional edits: 

In the Icons section on the right, you can also adjust the following settings:

  • Icon Type – the shape of each Social Media Icon displayed. You can chose from Circle, Round and Square icon types and also chose to remove the color from these icons with the 'black' variation.
  • Alignment – align your Social Media Icons content block to the left, centre or right of your email to suit the rest of your email content and design.
  • Icon Spacing – customize the spacing between each Social Media Icon within the content block.
  • Container Padding – how much empty-space is around the content block. Clicking More Options allows you to adjust padding for each side individually.

💡Quick Tip: We recommend adding no more than 5 social media icons. Choose the social media pages for your store that you want to grow.

How it works – Your customers’ experience:

When the customer receives the email, they will be able to see the Social Media Icons Block where it was added to your email content. Your customers can then easily click through to those linked social media pages.

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