Customers are automatically added to your loyalty program when they make a purchase or create a customer account on your BigCommerce store. 

📝  Note: For customers to be able to join your program, you need to have customer account creation enabled. Here's how to make sure your BigCommerce settings are set up correctly for customer accounts.

There are a few ways customers can join your program: 

  • By creating a customer account through your loyalty widget on your online store.
  • When making a purchase from your online store, customers are prompted to register a customer account when they complete their purchase. If a customer checks out as a guest, they'll be added to your loyalty program automatically and prompted to create an account on your site later.
  • When you install the app, existing customers are imported as non-active members. The next time they log in to your store, they'll be able to access your program and start earning right away.
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