Enabling your customers to earn points for following your Twitter page is a great way to grow your following and get your customers involved in your Loyalty Program at the same time.

Common questions this article will answer:

• How can I encourage my customers to follow my Twitter page?
• How do customers earn points for following my Twitter page?
• How many times can the customer earn points for following on Twitter?

In this article:

  • How to set reward points for following on Twitter
  • How it works - Your customers' experience
  • Track the performance of the follow on Twitter option

How to set reward points for following on Twitter

1. In your Marsello admin, under Loyalty, go to Earning Points & Referrals.

2. Under Following on Twitter, click Edit

📝  Note: Make sure that Following on Twitter is toggled to on to be able to edit this. 

💡Pro Tip: If Twitter is the social media channel that you most want to grow, set a slightly higher earn points amount to encourage members to follow that social media page.

3. Enter your Twitter Username 

4. Click Save

How it works - Your customers' experience

On the customer’s loyalty profile, under the Earn Tab, they will see the ability to earn points for ‘Follow us on Twitter’.

Once the customer has followed your store on Twitter, they’ll receive their points straight away.  

📝  Note: If you have your Earned Points Email turned on, your customer will also be automatically notified by email. This email will let them know how many loyalty points they have earned, their new loyalty points balance, and how many points away they are from their next reward.

🗣 Common Question: How many times can the customer earn points for following on Twitter?

Customers can only earn points for ‘Follow us on Twitter’ once. After this action has been completed, this earn option will be removed from their loyalty profile.  

Track the results of the follow on Twitter option

Once you've set-up how many points your customers earn for following your store's Twitter profile, you can track the progress. Here's how:

1. In your Marsello admin, under Loyalty, go to Earning Points & Referrals.

2. Under Following on Twitter, click See Activity

This will open the insight page. Here you can see:

  • Customers who completed this action
  • The amount of points they've earned
  • The date they completed the action
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