🔓 Product Reviews are unlocked on the Marsello Pro Plan

Rewarding points for product reviews is a great way to engage customers in your loyalty program and boost the reputation of your products at the same time.

In this article:

  • Enable Product Reviews in BigCommerce
  • How to set the earn points amount for product reviews
  • How it works - your customers' experience
  • Track the performance of the product review earn option

Common questions this article will help answer:

• How can I reward points for product reviews?
• How do my customers earn points for product reviews?
• How can I edit the amount of points my customers earn for leaving product reviews?

Enable Product Reviews in BigCommerce

📝 Note: To reward customers points for leaving product reviews, please ensure you have enabled BigCommerce's Product Reviews feature.

1. In your BigCommerce admin, go to Advanced Settings and click Comments

2. Next to I want to use, select Built-In

3. Click Save

4. Click on the Built-In tab at the top of this page. 

5. Next to Enable For, select the Product Review box.  

6. Click Save

📝 Note: In order to match the product review to the customer, they will need to enter their email address when leaving a review.

How to set the earn points amount for Product Reviews

1. In your Marsello admin, under Loyalty, go to Earning Points & Referrals.

2. Under Product Reviews, click Edit

📝 Note: Make sure that Product Reviews is toggled ON to be able to edit this.

3. Under How many points should be given? enter your loyalty points amount, based on how much you value this action

4. Under What's the maximum number of reviews a member can be rewarded for

  • Enter the number of times and the frequency that the customer can earn points for leaving a product review within the specified timeframe.
  • Add the minimum number of characters required in the review before the customer will be rewarded points. This is optional and defaulted to 0.

5. Click Save

How it works - your customers' experience

On the customer’s loyalty profile, under the Earn Tab, they will see the ability to earn points for ‘Product Reviews’.

The customer can write a review on the product page via the BigCommerce Product Reviews feature, once it is submitted, they will earn points for this action.

📝 Note: In order to match the product review to the customer, they will need to enter their email address when leaving a review. If the customer doesn't leave their email address they will not earn points for this action.

If a customer chooses to leave an additional review, they will only receive points the number of times you have specified in your settings.

📝 Note: If you have your Earned Points Email turned on, your customer will also automatically be notified by email. This email will let them know how many loyalty points they have earned, their new loyalty points balance, and how many points away they are from their next reward.

Track the performance of the product reviews with BigCommerce

You can see who has earned points for leaving a product review and when.

1. In your Marsello admin, under Loyalty, go to Earning Points & Referrals.

2. Under Product Reviews, click See Activity

This will open the insight page. Here you can see:

  • Customers who completed this action
  • The BigCommerce product ID of the reviewed product
  • Their reviews star rating
  • Their reviews heading
  • Their reviews description
  • The amount of points they've earned
  • The date they completed the action
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